Digital marketing in Madison is much more comprehensive than traditional marketing in Madison ever could be. Many internet marketing and digital marketing channels yield detailed BIG data that allows you to optimize online digital marketing campaigns rapidly. This data also allows you to launch new digital marketing campaigns on a strong foundation of confirmed data (BIG DATA), which greatly improves your the chances of having a more successful marketing campaign. We work with companies of all sizes to grow their businesses Profits by Increasing the businesses ROI, while focusing on the businesses needs, digital marketing budget and digital marketing goals.
We help Small to medium size businesses in Madison and beyond Make more money by marketing smarter.
My business only shows up on Google for my business name?
Devise a local search engine marketing strategy. Location-focused strategies are easier to achieve than getting into global search engine rankings. This is where locally-based businesses in Madison and beyond may have a huge advantage over global businesses. Focus on quality localized content. Creating quality content means many different things to many different people, but common characteristics you should focus on include:
- Adding value. Make sure the content you post is truly useful to your visitors.
- Increasing readability. Make sure you’re using correct grammar and spelling.
- Mobile-Friendly or responsive websites are now a must have to produce a good ranking on Google and to get higher conversion rates from mobile searchers in Madison.
- Proper meta data on all of your pages, images and videos.
- Avoid advertisements above the fold. One of Google’s newest initiatives lowers the rankings of sites that use advertisements above the fold.
Is your website not working, not a mobile-friendly website, not converting leads or just a DIY site that needs professional help?
Our Madison area website designers & developers are like magical marketing doctors. You come in with a broken leg and leave walking. They will get your website to where it needs to be fast. A responsive small business website or eCommerce website make it easier for your customers and prospects to get the information they need from your new WordPress website. Evol Marketing focuses on your branding and conversions when building a new website. We build all of our WordPress websites right here in Madison, WI, not India like some of the other strategic Website designers in Madison.
WordPress Websites Starting at only $2149
Why doesn't my business get as much repeat business as it used to?
Customer loyalty is a real issue, with competitors popping up on every corner, how do you keep your customers from using someone else? – Remarketing.
Remarketing is a clever way to connect with past site visitors, past customers, email lists and even mailing lists, or people who may not have made an immediate purchase or inquire while on your website or Facebook business page.
It allows you to position targeted ads in front of a defined audience of people who already know a little about your business as they browse elsewhere around the internet (ie.. sites like Huffington Post, USA Today, CNN or apps like Accuweather or maybe your favorite fantasy football tips website).
When was the last time you sent out a bulk mailer to just your past customers? Targeted mailers work according to a USPS study, 52% of recipients read postcards.
Being on Facebook will not only help your business increase profits directly, it can also help you rank better on Google.
If you use a Facebook Page, you can reach more of your Fans and you can reach friends of those Fans with Promoted Posts. You can create ads that target people with relevant interests and attract new fans and new customers. You can do all of this on a very minimal budget. If you’re serious about growing your business, reaching new people and selling your products, you should be open to Facebook advertising.We offer all of the following Facebook Services and many more: Facebook Business Page, Facebook Boosts, Targeted Ads, Facebook Remarketing, Facebook Business Page, Facebook Boosts, Targeted Facebook Ads
Would you love to start marketing, but worry that your monthly marketing budget is too small?
We have many custom options for customers that start as low as $379 a month for locally targeted digital marketing and our websites start at $2149. We offer custom monthly payment plans with down payments as low as 30%.
Your website is the MOST important marketing material your business has. All of your other marketing material, Facebook posts, radio ads, TV commercials, etc.. usually mention your website. The more traffic and higher conversion rate your website has the more successful your business will become.
We create a plan that fits your business needs & budget to get you the Highest return on your investment (ROI) and lowest cost per lead.