Local SEO

As a local business owner, you may feel there’s little point in investing time and money in your Google presence. Google itself and the shopping public recognize the value of local businesses. That means you don’t have to worry about competing against large corporations to get your local business in front of local consumers. 46% of all Google searches are looking for local information.

The Internet is Today’s Phonebook

Online search engines, Facebook, and the major online directories are today’s digital phone books. Potential customers look online on their phones, computers, and tablets to find local businesses to eat at, buy products at, and order services from. Evol Marketing will not only make sure that you are listed in over 57 of the top directories online, but we also make sure your business is listed on Facebook, Google My Business, and the major search engines.

Want your business to be listed in Siri? We make sure our clients are listed there too!

Evol Marketing will list your business in the major online yellow page websites. Therefore you can cancel your phone book ads, saving you $1200 or more a month!

Digital Marketing Services Madison WI

Mobile Search

Today, over 53% of all searches are done on phones, and that number is only increasing as new phone users upgrade to smartphones.Google recently felt it so important that websites that are not mobile-friendly will not appear in search results. On average, people in the US use their phones online for over 2.9 hours a day.

Google Maps now has more than a billion users and people visit 1.5 billion destinations based on their Google searches.

  • Local map searches account for nearly a 1/3 of all mobile searches.
  • Local map searches have grown 50% faster than mobile searches in the past year.

The First Page Of Google

Did you know that 75% of people never scroll past the first page of search engines? That means your business most likely will not be found if it’s not on the first page of Google. But that doesn’t mean you have to spend your entire budget to pay to get to the top. Local SEO is a powerful way to reach customers within a specific town, county, state, or beyond.

Keyword Research

Keyword research is one of the most important SEO tactics that can be performed for a business. By researching your market’s keyword demand, we can learn which terms and phrases to target with SEO. As a result, we also learn more about your customers as a whole. Conducting keyword analysis is a crucial component of search engine optimization. The goal is to make sure there is not a disconnect between the keywords on your site’s web pages and the keywords your target audience is typing into the search engines.

Multiple Keywords

Evol Marketing will optimize your business’s visibility by targeting a variety of keywords to help it appear on the first page of Google search results. Instead of focusing solely on your business name, we will use a mix of relevant search terms and keywords. Additionally, we will include some lower-volume phrases, but our primary focus will be on the keywords that drive the most search traffic.